Introduction of Omaya Crowd
Omaya was created out of the sole purpose of traffic analysis. Be it the flow of customers passing through a shopping complex looking for their favorite shops, a theme park with guests looking for hyped attractions to a small scale convention event tracking the best booths.
Omaya Crowd enables you to identify key customer patterns such as visit frequency, dwell time, cross-store activity, and more. With a clearer understanding of your customer's journey, you're always able to put your customers first.
HOW CAN OMAYA HELP YOU
Omaya Crowd primary uses wireless access point to detect & track users devices when they enter your venue, it can also utilise others sensor to detect movement such as infrared sensor as well as camera technology.
Cross Visit
Understand how users movement behaviour, how many users per day at venue, engaged, passed & visited users at venues.
Cross Path
Track customer behaviour movements flow & path
Understand Behaviour
Recognise your customer & understand their purchasing habits
Loyalty & Distribution
Measure customer loyalty & understand how many new & return users which is return user pattern when was their last visit to your locations.
WHAT DATA WE CAN COLLECT FROM CUSTOMER
People counters can be used to collect a wide variety of data for important in-store retail analytics. Find out what data can be collected with Omaya Crowd
PRODUCT DISPLAYS & GONDOLA ENDS
Measure marketing and display effectiveness
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Number of customer pass by
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Number of customer that stop at display
SERVICE COUNTERS
Measure counter performance & optimize staffing
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Number of customer served
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Number of customer abandon
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Customer wait time
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Time taken to serve customer
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Queue length
ENTRANCE & EXIT
Collect essential retails metrics
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Number of customer
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Conversion rate
HOT AREAS & LOCATION
Recognize hot areas, track each products
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Track how many customers move around
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Capture foot traffic
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Discover real-time and historical trends
Venue Heatmap
Heatmap analytics provide real time information of your current user density as well as density movement within the day. This provide you view on popular hotspot within your venue from day view.
Privacy & Security Ensured.
Our solution uses high grade encryption to ensure all data is kept safe at all time. For privacy all our solution are compliance of GDPR , PDNA and other privacy compliance requirement.